EP. 6: Top 8 Customer Research Mistakes
EP. 6: Top 8 Customer Research Mistakes Customer research can be an absolute game changer. It gives you insight into not only what your current customers think of your product, but also who they are, what they want, and how you can better serve them and others in the...
EP. 5: Let’s talk about FUNNELS
EP. 5: Let’s talk about FUNNELS Funnels are a great thinking tool for founders. They help us clarify the journey our customers take and help us plan the steps needed to scale. But thinking in funnels can narrow our vision if we don’t truly understand the reality...
EP. 4: The WORST Assumptions You Can Make as a SaaS Founder
EP. 4: The WORST Assumptions You Can Make as a SaaS Founder In our personal lives, we’ve learned that assumptions will often lead us astray. When it comes to an early stage SAAS startup, they can be the difference between success and failure. In this episode of In...
EP. 3: What to do when your growth is stagnant
EP. 3: What to do when your growth is stagnant Growth suddenly going stagnant? Here’s the top 3 strategic questions you need to answer in order to unpack and troubleshoot your stagnant growth. You don't want to miss the next one. Every week or so, I'll drop...
EP. 2: How to know you’re ready for marketing
EP. 2: How to know you’re ready for marketing When it comes to early-stage SaaS founders trying to grow their businesses, there’s a perfect time for marketing and there’s less ideal times for marketing. Your mission, should you choose to accept it,...Hi! I'm Asia Orangio.
I'm a growth and marketing consultant and I help founders of software and SaaS companies demystify their marketing strategy and build a marketing engine that gets them their first $100K MRR.
If you want to learn how, subscribe to my updates and follow me on social.