The DemandMaven Blog

Results-oriented marketing insights and advice for growing SaaS companies
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Startup Acquisition 101 – Simply SaaS University

Startup Acquisition 101 – Simply SaaS University

  "ASIA! Would be you open to giving a talk about marketing and acquisition for Simply SaaS University?" Hell yeah. via GIPHY I get pretty excited about acquisition — the marketing and growth activities that get you new users, free trial signups, customers, and...

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How to read growth hacking posts like an enlightened reader

How to read growth hacking posts like an enlightened reader

  In this post: Why startups (actually) fail Experimentation is key How to read growth posts like an enlightened reader Step 1: Reading with context Step 2: Reading for prerequisites or gaps Step 3: Reading for application The enlightened reader I know you've seen...

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Website Teardown: ClientSherpa.com

Website Teardown: ClientSherpa.com

Check out the video-version of the Website Teardown right up here ☝️ Ta-da! 🎉🎉🎉 Welcome to my very first website teardown—even though I feel like I’ve been doing them in my head for my entire marketing career. Websites are every SaaS company’s first line of defense....

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What Every Early-Stage Startup Must Know About Marketing

What Every Early-Stage Startup Must Know About Marketing

It wasn’t the first time I’ve been asked the question. And I had a feeling it wouldn’t be the last time, either. “I’m an early-stage startup with no full-time marketing resources. What should I be doing first?” My mind immediately burst into a million different...

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